
jasmine delana.
Jasmine Delana Johnson is a brand and project management executive, digital marketing strategist, and content creator whose work spans generations, industries, and platforms. She is known for her ability to shape powerful brand narratives, expand digital footprints, and cultivate authentic engagement across audiences, from faith-based communities to creative entrepreneurs and corporate organizations.
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As the Director of Channel Strategies for The Potter’s House Dallas, Jasmine leads integrated marketing efforts across social media, email, SMS, and live event activations, overseeing campaigns for major initiatives including leadership transitions, international conferences, community outreach, and global nonprofit partnerships. Her expertise bridges strategy and storytelling—bringing creative vision, operational excellence, and emotional intelligence to every project.
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Beyond her organizational leadership, Jasmine has served hundreds of brands worldwide through The Suite Life, offering expertise in branding, digital marketing, and visual communication.
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A natural creative, Jasmine first connected with a national audience through her blog, Penning Perspectives, where she shares reflections on faith, creativity, leadership, and daily living. Her social media presence reaches thousands who turn to her for inspiration, authenticity, and real-life wisdom.
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Jasmine holds a Bachelor of Science in Psychology from John Carroll University, an MBA with a concentration in Marketing, and a Graduate Certificate in Project Management from The University of Phoenix.
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Whether leading large-scale campaigns, building brands from the ground up, or encouraging readers to see familiar moments through a different lens, Jasmine’s work pushes the limits of creativity—and reminds others to lead with purpose, boldness, and heart.